Journalism and business: my newspaper odyssey
Date
2016
Authors
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Journal ISSN
Volume Title
Publisher
FCT: Hapicom Nigeria Limited.
Abstract
• In the beginning. • First as media & marketing communications idealists. • Then a weekly newspaper. • And the Daily Trust. • Evolution of business operations. • Synergy between editorial and business. • International media landscape. • Defying the myths. • Corporate governance. • The political challenge of newspaper publishing. • The new media. • Online news and diminishing print copy.
Description
This book contains a lot on my personal memoir and chronicle of events that took place in my career in the print media industry over a period of about twenty-five years. It will certainly serve as a useful reference material for businesses, academia and serve as a how-to business manual for the enterprising perplexed journalist turned businessman.